First it was the Failaka ice cream massacre (post). People in Kuwait roared with disapproval at the new chosen name “Blitz”. However Blitz is here to stay and Failaka & Columbia have long gone now.
Today I see a KDD ad for a new Chocolate Milk Jumbo. OK, jumbo fair enough. But what the hell is 3ejboo? 3ejbo? Really? What on earth, and in what language, is 3ejboo? Madry 3ajabo?
Dear KDD, as a long life faithful consumer I strongly suggest you change your marketing company who come up with words such as Blitz and Jumbo. I would suggest you go with the marketing company who came up with Quality Net’s ramadn ads instead. Maqo maqo is cute and catchy. 3ejbo o Blitz malaqa! Thank god they didn’t give the chocolate milk a name like bombo or mumbo jumbo or something! Allah yaster!