A Visit to Nagwa Traditional Sweet Shop
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When Lenôtre threw us the flowery ladies brunch a few days back each guest was given an envelope containing a gift voucher from Nagwa, the new store that is actually a rebranding of the famous and long beloved and beloved Heil w Zafaraan traditional sweets shop that’s been recently acquired by MMC Group, the mind behind Lenôtre themselves.
The voucher was for 50 KD and a week after my receiving it I went to Nagwa, located in Kuwait City right next to Baking Tray, to check the store out and take a few pictures to share on the blog.
Just for the sake of remembering how Hail w Zafaran used to look like in the old days, here are a few pictures from my last visit where we accompanied our Omani friend and fellow blogger Standy to their first shop in Jabriya on the night of The Burgers Marathon so she could purchase some souvenirs to take back home.
The old branding didn’t look bad, not at all, just quite traditional and very befitting the style of sweets they were selling. Would you like to see what Hail w Zafaran had evolved to? Step into the new and improved Nagwa, traditional with a modern twist!
The interior of the shop is very cool indeed. Modern yet with the warmth of tradition still breathing in. The moment I walked through the door I was greeted with a tray of just baked qors oqaily cake and some a small cup of Arabian coffee was poured for me. I enjoyed sipping on it while I discussed with the sellers my options on how to use the voucher.
Now if I have one complaint regarding the way Nagwa is designed, it would be there is a bit too much to look at! Its a bit dizzying because you wouldn’t know where to start and whenever you see something you like you can look somewhere else and see something you like more!
Hail w Zafaran, or Nagwa now, are famous for their little cakes that come in a tin. Bite sized qors oqaily are my absolute favourite and I always make sure I travel with a small tin of them for my Eid breakfast even if I’m travelling! There used to be a version of them that is dunked in chocolate but they don’t make them anymore! Maybe Nagwa can bring that version back to life? Pretty please?
There are pretty and posh looking bowl already laden with different desserts that you can send out as gifts or use as coffee sweets when entertaining guests. I was tempted to get myself one, the bowls were pretty, but then I’d be stuck with the little goodies that I would have to finish on my own at home!
Then on the main display area you find an antique looking drawer filled with colourful little wrapped goodies! You can spend fifteen minutes alone on those, checking each and every one out and trying to decide what to take home with you!
A new wrapped item, dates framboise, looked really interesting.
You can get each of the above wrapped goodies on their own or you can find them in colourfully funky tins! Would you look at those?
I knew what I wanted… I wanted 50 KD’s worth of tins to take home with me!
The tins were absolutely creative, the downside to choosing the tins would be that they are already laden with set sweet items and you couldn’t choose what to put inside. The one I chose was the one with the mini cakes inside.
There are other less funky tin boxes but they are still lovely and modern to look at. However, they are also already laden with sweets and you couldn’t choose what to put inside but they’d look pretty good as a gift or if you put them on your office desk or something.
I knew I wanted to have a tin of darabeel from Nagwa and theirs came in three flavours: Saffron, Cinnamon, and Za’atar (thyme and sesame)! Now the cinnamon is the traditional flavour of darabeel, which are flaky and delicate long wafers that are eaten dunked in a cup of cardamom milk and tea and are absolutely delicious! Savoury Za’atar darabeel are new to me and therefore I chose to take a tin of them.
The tins are quite big and the amount of sweets inside are quite generous. However, it might be a good idea to introduce a tin of all three different flavours of darabeel instead of just one especially if I’m taking them as gifts or local souvenirs from Kuwait for example. What did I take with my 50 KD? This loot!
Three gift wrapped different boxes with three different funky tins and three more subtle traditional tins, all chockfull of delicious sweets: tiny cakes, digestive and date laden biscuits, za’tar darabeel that are highly recommended, and more!
It was one heavy bag to left on my way out of Nagwa!
At home I’ve been feasting on Nagwa goodies as tea time treats for the past few days and I’d be feasting on them for quite sometime to come! Though I’m sad to see Hail w Zafa’aran go I’m quite happy that its being replaced by Nagwa and that the taste of the traditional desserts are still the same, if not better. Do pay Nagwa a visit soon and I am ending this post with one warning: the walls at Nagwa move, revealing offices behind the shelves, don’t be scared if that happens you might jump at first but its quite fun to witness!
Nagwa store is located in Jaber Al-Mubarak Street, Misha’al Tower, right next to Baking Tray. For more information you can give them a call on +(965)-22266879 or follow them on instagram (@NagwaKuwait).