The Cronuts Craze Has Arrived to Kuwait

By | July 29, 2013

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Cronuts, the latest culinary trend and most viral food craze across the globe, are a product of a marriage between a croissant and a donut. This new treat was invented by chef Dominique Ansel who, in May 2010, began selling his cronuts to the people of NYC and they’ve been the IT dessert sensation every since. The cornets are supposed to be unbelievably good. So good, in fact, that the people of NYC have been have been lining up for two hours or more to get their hands on a cronut ever since they’ve been introduced to the world.

Imitations of the croissant-donut hybrid filled with custard and topped with glaze have been popping up everywhere and The Baking Tray of Kuwait wasted no time trying to introduce an imitation of the cronut to the Kuwaiti foodies. I say imitation because the word cronut is copyrighted and you cannot use it unless you are referring to the very same Ansel Bakery bought cronut. Last Friday my friend Swera decided to bring Baking Tray’s imitation of cronuts for our gathering to try and see what the fuss is all about.

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Baking Tray sells two kinds, Dark Chocolate and Custard. Dear Swear brought over both and as we sat around our tea cups chatting we cut each kind in half and tried them.

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How were they. Well, they had the texture of a croissant but not so much the taste and they did resemble donuts a lot. They were gooey, flakey, and sweet but also quite heavy, we were four girls and we shared a piece of each but couldn’t finish them. If I may say so myself, I thought they were fine. Not earth shattering, nor would I particularly start craving them anytime soon. I’ve never been a fan of donuts before so maybe that’s why. Yet, I’m still willing to stand in line for two hours at Anesl’s bakery in NYC to taste his trademarked cronuts and get a taste of why is everyone going gaga for his fried and glazed croissants filled with custard.

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These imitation of cronuts have been selling in Kuwait like crazy and they are always sold out, the cronut craze seems to be viral indeed and I predict it’s only a matter of time before we see them in every bakery in town. They are worth a try for sure, to have an idea on how it would taste and why is everyone raving about it. You can order them by calling Baking Tray’s call center at +(965)-1842887 if you are lucky and they haven’t already sold out for the day.

Now, who is going to NYC and bringing me back a real trademarked cronut from Ansel’s bakery to try?


6 Responses to “The Cronuts Craze Has Arrived to Kuwait”

  1. noon says:

    i actually loved the chocolate, too heavy yes! but still to me nothing beats their cookies although it slightly changed

  2. noon says:

    exactly, but that rarely happens in kuwait ;( you like a restaurant and their food when they first open, with time food changes, u55

    • danderma says:

      Sadly that’s always the case. Sooner or later your reliable restaurant/cafe will change something and it will all go downhill. I have a list of restaurants I am missing badly :(